CEO + LEADERSHIP TEAM COACH

Meet Barb Kinnaird

When I became a CEO, I wasn’t ready.

My background wasn’t in business. I was a scientist with a passion for advancing innovation in medical technology. A passion that fueled me to deliver work that got me seven promotions
in ten years at Response Biomedical.

In 2015, I stepped into the CEO role.

I had ambitions to transform the company from a niche manufacturer to a global leader in diagnostics products. But like many leaders, I quickly hit a wall.

I was stuck in execution and I struggled to find time to focus on strategy. Meanwhile, my board wanted to see results. Fast.

I was working all the time, and I felt alone and unsupported.

At first I tried to grind it out alone. I read the leadership books, networked with other leaders, and thought about stacking my team with expensive hires.

Eventually, I found Metronomics and everything changed.

It was the only system that I’d come across that effectively links strategy to execution for companies at every stage. I started implementing it on my own and saw how powerful it was.

I was convinced that with the right support, this system could help me gain the momentum I needed to transform Response.

I hired a Metronomics coach to support me and my leadership team. We doubled down on implementing the system and led Response onto the global market. 

For ten years, I used Metronomics with my coach. We scaled clinical sales from $3M to over $10M. And I became a voice in Canadian medical technology.

Most importantly, I felt supported by my coach and team at every stage.

Now, I’m on a mission to make sure CEOs don’t have to navigate growth alone. I coach them to deliver the results that keep their investors happy. And I support them in building the companies they want to lead.

technology organizations

These are some of the technology organizations that trust me as an advisor:

publications and events

These are some of the publications and events that trusted me to share my expertise in the technology industry:

I share leadership insights and the messy reality of med tech and technology innovation in Canada.

Along with an occasional ski shot from Whistler.